We’re ROI - centric.
From on the field to in the field.
Global and Independent, with a singular focus on building brands by driving business and retail transactions.
Transaction Sports is a global sports marketing agency focused on driving measurable results at retail via engagement with consumers through sports. Bringing a new kind of agency service offering to the US market – from strategy to the cash till.
Contact Us @
Fred Bucher - VP North America
fredbucher@transaction-sports.com
Jill Maxwell - Director
jillmaxwell@transaction-sports.com
Our Capabilities
Transaction Sports gives you a full circle of global capabilities including:

Customer Insights
Keeping track, wherever, whenever
Successful activations are grounded in research and analytics: industry leading consumer and retail insight experts on-staff to address all qualitative and quantitative research needs, including custom consumer and channel research as well as establishing measurable ROI metrics.
Sponsorship & Sports Rights
Managing the negotiation
Expertise and experience identifying, negotiating and securing sports, media and property rights both in the US and internationally. Our team has worked with the premier leagues, teams and properties around the world.
Shopper Marketing
Helping your brand perform in-store
At the forefront of leveraging sports at retail. Starting with the launch of Ryan Partnership in 1984, promotions and retail have been the company's DNA from the beginning. In-store strategy is developed based on careful consideration of the entire path to purchase both online and off-line, from pre-store, to instore to in-aisle.
Digital
Delivering dynamic digital
At the forefront of digital for more than 17 years. Full service in-house teams in the US and UK that deliver immersive, interactive experiences that engage and activate consumers across digital, social and mobile platforms.
Events
Managing the event
We bring a wealth of experience managing global events for sponsors and rights holders in sports including golf, football, basketball, baseball, soccer, action sports, rugby, cricket, rowing, squash and sailing.
Design
Creating the idea
Award winning in-house integrated creative and design teams to ensure your brand has access to turnkey, innovative solutions.
Media Solutions
Focusing on value add
Strong background in PR, social media and maximizing added value media assets to ensure event and sponsorship awareness are maximized.